OCT 2012

EyeWorld is the official news magazine of the American Society of Cataract & Refractive Surgery.

Issue link: https://digital.eyeworld.org/i/87458

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Page 12 of 168

10 EW NEWS & OPINION digital.eyeworld.org continued from page 3 The digital edition will be avail- able on desktop computers, tablets and mobile devices. The highly interactive digital edition allows readers to flip through the pages of the magazine, as well as jump to interesting pho- tos, articles and videos. If text about a story appears on the cover of the magazine or in the table of contents, one click on the headline will take the reader directly to that page of the issue. "Everything is hot linked," said EyeWorld Global Publisher Donald R. Long. "Embedded videos play right on the page without leaving the page." Links also will take read- ers to meeting registrations and a digital version of EyeWorld's sister publication, Ophthalmology Busi- ness, and allow readers to share sto- ries by email or through social media sites such as FaceBook or Twitter. Magazine supplements also will appear in digital format. Other features include a highly sensitive search function, as well as archived issues of the magazine going back to January. Other EyeWorld digital initia- tives include a new and improved EyeWorld Week, which goes out via email. EyeWorld Replay also has been updated with a special edition that incudes video wrap-ups and pearls from EyeWorld events at the 2012 ASCRS•ASOA Symposium & Congress in Chicago. That's avail- able at EWrePlay.org. EW October 2012 EyeWorld's iPad version allows viewing of videos with- out leaving the page and can be also be viewed full screen with one touch. Click on website addresses to get a direct link as well as emails to send a comment. In addition, articles can be emailed to a friend, or posted on Facebook or Twitter. You can also print or save PDFs of articles or the entire issue from your desktop. Search the current issue or the entire year. EyeWorld is currently archived back to January 2012. www.digital.eyeworld.org

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