Eyeworld

APR 2017

EyeWorld is the official news magazine of the American Society of Cataract & Refractive Surgery.

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EW NEWS & OPINION 20 April 2017 by Maxine Lipner EyeWorld Senior Contributing Writer such as the extended depth-of-fo- cus lens, the chief representative of which is the Symfony IOL (formerly Abbott Medical Optics, now John- son & Johnson Vision, Santa Ana, California), he continued. "Jonathan and I had been doing interviews about the Symfony lens for more than 1 year before it came to the U.S.," Dr. Young said, adding that as a result, viewers already have a reasonable grasp of what the issues are with this IOL type. Meanwhile, Mr. Bell views the Video Reporter as an excellent way to delve deeper into interesting topics and cover meeting mate- rial that might have been missed otherwise. "ASCRS and other major meetings often include multiple concurrent sessions, and there's just no way to take in everything that's happening," he said. "With the Video Reporter, viewers can catch up on topics of greatest interest or get a flavor of what's being presented halfway around the world." Overall, Mr. Bell sees EyeWorld at 20 as having come of age. "With its multiple vehicles for engaging ophthalmologists the world over, EyeWorld has established itself as a leading voice for ASCRS and for ophthalmology," he said. Whether it's reading the monthly magazine, reviewing the prior day's events through a show daily, or watch- ing meeting or clinical highlights online, EyeWorld continues to make information gathering easy and user-friendly, Mr. Bell added. What's more, whether it be via the monthly magazine, the show daily, the Meet- ing Reporter, or the Video Reporter, the EyeWorld community is being well served, he believes. "EyeWorld's reporting and videos segments provide the reader/viewer with a sense of confidence that he or she is aware and part of the most import- ant and current thinking, Mr. Bell concluded. EW Editors' note: The sources interviewed have no financial interests related to their comments. Contact information Bell: dbell@ASCRS.org Kahn: jonathankahnmd@gmail.com Young: jyoungmd@gmail.com a week a chance to sit down for 20 minutes and get a couple of nice pointers and pearls from that meet- ing," Dr. Kahn said. While the magazine itself is rich with written content, and the Daily and Meeting Reporter distill some of the most salient points from the meeting, the Video Reporter offers another dimension, Dr. Kahn said. "It enables viewers to be able to see some of that information and get it directly from the presenter," he said. In a sense, it's a chance to get the in- formation firsthand, Dr. Kahn said. With the Video Reporter, there may also be an opportunity to garner additional information. In the video interview format, which usually takes place right before or after the session itself, the present- er might offer a slightly different perspective or follow-up viewpoint from what was said during the meet- ing itself, he notes. Another difference in Dr. Young's view is that this entails phy- sicians speaking to other physicians where the doctors themselves are the correspondents. Since they are in clinical practice themselves, he and Dr. Kahn may think of some- thing to ask the speaker that might not come up otherwise. In addition, it can be a chance to hear directly from practitioners conducting cutting-edge research outside of the United States. "Jon- athan and I have been extremely fortunate at doing a lot of these interviews at European and Asian meetings," Dr. Young said, adding that a lot of the research done in these regions is already bearing clinical fruit now or will soon but is not done yet in the United States. So, this is a chance to introduce such topics to members who do not generally attend Asia-Pacific Asso- ciation of Cataract and Refractive Surgeons or the European Society of Cataract and Refractive Surgeons, Dr. Young said. There are also devices that are introduced in these markets first, tegral part of the ASCRS symposium experience, with many attendees eager to view all four editions both for educational and social reasons. "Judging by the rapid rate that attendees scoop up the daily each morning, we're confident that they find the paper both an interesting read and an effective way to preview upcoming events," Mr. Bell said. "With the number of events covered in each issue and multiple pages of photos, there's always a chance that you'll spot yourself or your friends." The Meeting Reporter is sent out via email and highlights the major events featured each day and is emailed out each day of the meeting. It is a distillation of key items that have run in the daily for attendees who would prefer to see a quicker, more concise version. EyeWorld reporters also produce the Meeting Reporter when they attend other meetings around the country and the world. The Video Reporter expounds on topics of the day through a series of video interviews with people on the meeting's program. The format has been around for about 3 years, according to Joshua Young, MD, New York, chief ophthalmologist correspondent for EyeWorld. Dr. Young conducts the Video Reporter interviews in conjunction with Jon- athan Kahn, MD, New York, with whom he's also in practice. "We invite those who are speaking either on popular topics or topics that we feel are particularly relevant to come in and speak with us," Dr. Young said. "In a typical major meeting, we'll shoot maybe 50 to 60 videos." Dr. Young views this as helpful not only for those who attend the meeting but perhaps even more so for those who can't make it to the site. Dr. Kahn, who is also a clinical assistant professor of ophthalmology at NYU Langone Medical Center and who conducts the other half of the interviews, agrees. "For example, it could give an ophthalmologist who might not be able to travel for As EyeWorld turns 20, we celebrate how it's expanded beyond the print magazine to include extensive reporting from meetings W hen EyeWorld first launched 20 years ago, readers were treated each month to articles on the latest in ophthalmology, replete with important pearls. Since then, Eye- World's breadth has expanded well beyond the pages of the monthly magazine. With regular publica- tions such as EyeWorld Daily News, the Video Reporter, and beyond, EyeWorld's presence at meetings and conferences has grown over the years to play an integral role in disseminating information from the meetings. At the annual ASCRS•ASOA Symposium & Congress, EyeWorld Daily News— also called the show daily—is published onsite, from Saturday through Tuesday. Attend- ees can find copies of it each day in bins around the convention hall or right outside their hotel doors in the morning. In addition to sharing previews of that day's events and reporting on what was said during the previous day's symposia, a team of photographers brings some of the lighter moments to life, according to Don Bell, ASCRS chief operating officer. "The daily offers a good mix of information and entertainment," Mr. Bell said. "There are serious articles highlighting the education that ASCRS and ASOA deliver along with more lighthearted commentary and photos from the many social events." In addition to helping attendees relive some fun from the night before, the daily also serves as a good map for the day ahead, Mr. Bell said. The daily is sizable, with the largest edition in 2016 boasting 96 pages. It is written by a team of six reporters who cover every aspect of the meeting, as well as photogra- phers who shoot photo spreads of all the major parties and events. Mr. Bell finds that the daily is something that has become an in- EyeWorld brings meetings to life in print, email, and videos

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