4 Ophthalmology Business • July 2016
6 New app seeks to reduce surgical confusion
Site of Surgery Assistant places picture and surgical details
on patient's wristband
by Liz Hillman
8 Avoiding compliance mistakes that can attract
government attention
Health care law experts discuss some potentially disastrous errors
and how to prevent them
by Lauren Lipuma
12 Women in ophthalmology still behind in pay,
leadership roles
Some disparity comes down to individual decisions,
but other barriers may exist
by Liz Hillman
14 Letting patients look in at the OR
Observation area bolsters education and practice transparency
by Vanessa Caceres
16 Maintaining a good work-life
balance in ophthalmology
Practices and individuals have to play their part
by Liz Hillman
20 When the market plays shoots and ladders
As an investor, it's important not to get caught up
in the news of the day
by Roger Balser
22 Buying and hiring trends in ophthalmology today
Higher starting salaries and trouble selling solo
practices characterize the market
by Liz Hillman
24 Pinpointing personality type helps with
workplace and patient interaction
Which types describe you, your staff, and your patients?
by Vanessa Caceres
6 New app to reduce surgical confusion
12 Women in ophthalmology
Contents
16 Maintaining work-life balance
24 Pinpointing personality type