October 3–5, 2025 | Chicago, Illinois
Whether you're a surgeon, administrator, patient counselor, or
industry partner, the BRiCS Summit offers a distinguished platform
to collaborate with forward-thinking peers and shape the future
of exceptional and sustainable care. Discover proven strategies to
optimize patient outcomes and boost your practice's bottom line.
Learn from 20 years of experience and crack the code of happy
patients and a prosperous practice.
3 days of authentic discussion, hands-on workshops, and high-
impact strategies
Exclusive access to resources including customizable patient
forms, practice checklists, scripts, and educational materials all
currently in use by our faculty that you can incorporate into
your practice today
Join a cohort of faculty and course alumni all engaging in open
and judgement-free dialogue on their most important category
Enroll today at ASCRS.org/Meetings/BRiCS.
Mastering the premium IOL category takes
more than clinical expertise — it takes a team.
Join the premier meeting dedicated to the business of refractive
cataract surgery—where clinical expertise meets business strategy.
"I have essentially
doubled my conversion
percentage, which was
my initial goal."
— J E F F H O LT, M D
2024 BRiCS a•endee
Holt Eye Clinic, Arkansas