Eyeworld

ADMINISTRATIVE EYECARE Circulation Administrative Eyecare • 2,000 ophthalmic executives and practice management staff • Consistently ranked as a top ASOA member benefit AD SIZE GROSS Cover 2 $4,530.00 Cover 3 $4,280.00 Cover 4 $4,870.00 TOC $4,280.00 Full page $2,030.00 3/4 page $1,765.00 1/2 page (vertical or horizontal) $1,855.00 1/3 page $1,485.00 May/June Cover story: Growing Yourself as an Ophthalmic Professional • Developing Tomorrow's Leaders Today • Ophthalmologists Who Don't Want To Be Shareholders: A Case Study in the Use of Contribution Analysis • Working Remotely: How to Approach the "People" Issues • Patient Flow Revisited • Securing Patients' Payments: PCI and HIPAA Compliance • Marketing Advanced Dry Eye Treatments • Integrating Your Opticians & Technicians, Part 2: Setting Up Success • ASC Risk Assessments • Max Capacity: Signs That Your Employees Are Overwhelmed Space closing: March 19, 2020 Materials due: April 1, 2020 Mail date: May 2020 July/August Cover story: Future of the Ophthalmic Care Model • Annual Meeting Recap • Mentoring Your Physician • Getting the Most Out of Your Profit and Loss Statement • How We Used Technology to Transform Our Practice to Concierge Level • Marketing Basics: Key Performance Indicators • Using Technology to Transform Care: Digital Therapeutics, Telehealth, and Artificial Intelligence • Surviving the Peri-Operative Nursing Shortage in the ASC • Traffic Jam: The Quickest Route to a Successful Practice Blog Meeting distribution: ASCRS ASOA Summer Break Space closing: May 26, 2020 Materials due: June 8, 2020 Mail date: July 2020 September/October Cover story: What to Consider When Adding a New Subspecialty to Your Practice • Transitioning to an Encore Career • Critical Decision-Making Rubrics in Private Equity • Beyond Onboarding Staff Training Programs, Year 1 • Think Big: Protecting the Healthcare Supply Chain • Exit Strategies for Retiring Doctors • Just the Two of Us: When Mentorship Is the Best Match Meeting distribution: AAO Annual Meeting Space closing: July 21, 2020 Materials due: August 3, 2020 Mail date: September 2020 November/December Cover story: Your New Colleague Is a Millennial—Now What? • Prioritizing and Problem Solving Using Nominal Group Process • How to Become More Valuable at Work • How to Handle the Loss or Major Illness of a Provider • Does Your Handbook Have a Bullying Policy? • Hacking and Phishing: What's the Difference and Why Should I Care? • Moody Blues: Understand and Manage Your Moods • Role Reversal: From Administrator to Patient Space closing: September 23, 2020 Materials due: October 6, 2020 Mail date: November 2020 5

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